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Using IoT sensors and smart technologies to minimize energy usage, improve security, and increase resident comfort, the UAE is leading the way in the development of smart buildings. As per Bonafide Research, IoT-based devices help to regulate several facets of the operational efficiency of buildings, HVAC systems, and lighting in the UAE. This integration of smart technology helps to create a smarter urban environment and fits UAE’s vision of a tech-driven future.

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In 2023, the value of China’s weight management market reached approximately RMB 618.54 billion (US$792.43), marking a 14.4 percent increase from RMB 540.46 billion (US$74.33 billion) in 2022.

This expansion is projected to continue, with the market anticipated to add more than US$9 billion from 2024 to 2029, according to a report by Bonafide Research.

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The wearable technology market in the UAE reflects the nation's tech-savvy culture, positioning it as a key player in the Middle East's technological landscape. The popularity of wearable gadgets like fitness trackers, smartwatches, and augmented reality (AR) glasses has surged in recent years, bolstered by advancements in battery life, integration of 5G technology, and enhanced health monitoring capabilities. With one of the world's highest GDP per capita rates, the UAE's affluent population demonstrates a strong inclination towards purchasing high-end wearable technology, particularly luxury items such as AR devices and premium smartwatches.

According to the ‘United Arab Emirates Wearable Technology Market Overview, 2028’ report by Bonafide Research, the UAE wearable technology market exceeded $280 million in value in 2022. The country's popularity as a travel destination further fuels this market, attracting tech-savvy tourists eager to acquire cutting-edge devices. This demand not only caters to affluent locals but also enhances the availability of upscale wearables tailored to both functional and aesthetic preferences. In the UAE, wearables are increasingly seen not just as practical tools but as fashionable accessories that reflect personal style.

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In recent years, the UAE has witnessed a significant shift in dietary habits, spurred by an increasing awareness of health and well-being. This change is particularly evident in the burgeoning probiotics market, which is expected to grow by $77.64 million from 2023 to 2028, according to the research report ‘UAE Probiotics Market Overview, 2028’ by Bonafide Research.

The surge in popularity of probiotics can be attributed to several factors, including changing eating patterns and a rise in chronic diseases. As more people seek to improve their health through diet, the inclusion of probiotics has become a common practice.

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Nowadays, people are increasingly interested in eating healthy foods as part of their regular diet. Fruit juice is an outstanding choice thanks to its nutritional contribution, variety, and versatility. Learn more about this trend.

ABC of the fruit juice market

In 2023, this market had a global value of $153.9 billion. The projection is to reach $216.6 billion by 2032, with a compound annual growth rate of 3.9% (IMARC Group, 2024).

Essentially, health-focused lifestyles are the main driver behind the growth of products like fruit juice, as they are rich in vitamins, minerals, and antioxidants. Since they are of natural origin, they are perceived as healthier than soft drinks and carbonated beverages (Bonafide Research, 2023).

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People all over the world have become extremely tech smart nowadays. Innovations in AI and IoT have the potential to disrupt practically every aspect of our lives, and now it looks like they can do the same to our homes as well. From sliding your curtains to checking who is at your door to warming up your microwave, everything is just a click or voice command away.

According to various market research platforms, this growth is going to escalate. A recent report by Bonafide Research says that the smart home market in India grew at a CAGR of over 38 per cent, with a Rs 2,800 crore market size in 2021-22. While ResearchandMarkets data states that the market is going to grow at a double-digit CAGR of 15.62 per cent from 2021 to 2027. 

Between 2023 to 2027, the revenue of India’s smart home market is predicted to climb by a total of 1,844.1 million US dollars (+36.81 per cent). Following the fourth consecutive year of growth, sales are expected to reach 6.9 billion US dollars, reaching a new high in 2027.

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The Singapore government announced its environmental action plan, the Singapore Green Plan 2030, in February 2021. It aims to have all registered vehicles in the country run on clean energy by 2040. Accordingly, the introduction of electric and hybrid vehicles is also being promoted rapidly.

However, internal combustion engine vehicles still dominate the used car market, and Singapore's used car market is expected to grow to more than US$700 million (US$958 billion) between 2024 and 2029, according to a report by Bonafide Research.

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Many Asian cultures see an influx of Western breakfast dishes. Bonafide Research found that the Asia-Pacific breakfast cereal market has grown in recent years, valued at more than $8.80 billion in 2024. However, regional dishes like porridge and steamed rice remain most common. According to Tasting Table, Costco in China offers its shoppers free breakfast pastries before opening, like dinner rolls, marbled bread and croissants.

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According to Bonafide Research’s 2029 outlook, Mexico’s pet care market is projected to exceed USD 5.10 billion, driven by factors such as urbanization, shifting lifestyles, and increased focus on pet health and wellness.
“This is an exciting moment for Neakasa,” said Minming Gu, Co-Founder of Neakasa. “With over 28 million dogs and 10 million cats, pet ownership in Mexico is not just widespread—it’s evolving. The industry has been steadily growing year after year, and we believe our products can help meet the rising expectations of pet parents.”

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The South African animation sector is characterized by a diverse range of styles and mediums, reflecting the country's rich cultural heritage. The industry has attracted international collaborations and is projected to continue its upward
trajectory. According to a report by Bonafide Research, the South African animation market is expected to surpass USD 6.06 billion by 2030, driven by international partnerships and a growing number of local studios.

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The high rate of French consumers (24%) who have already purchased esports-related products, a figure that places France ahead of Germany according to some studies, testifies to the potential of this market stimulated by the proximity created via social networks. According to Bonafide Research , the French esports market is thus expected to grow by $41.22 million by 2028, driven in particular by streaming and fan engagement.

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Vertical farms are found across Canada and the industry is expected to grow.

Several years ago, Farm Credit Canada quoted a study by Bonafide Research that gave an overview of vertical farming in Canada.

Although it’s now dated, the report at the time indicated that vertical farming was expected to grow by nearly 21 per cent from 2022 to 2027.

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Over the past few decades, the global market for cosmetic surgery has undergone a remarkable metamorphosis, growing into a multidimensional sector that reflects society's shifting standards of beauty and growing acceptance of aesthetic procedures. Demand for cosmetic surgery has increased across the country as more people look to improve their appearance. This trend has been fuelled by social media, celebrity culture, and the drive to better oneself. This market includes a broad range of procedures, including non-invasive choices like fillers and laser treatments as well as invasive surgeries like liposuction and breast augmentation. According to the research report, "Global Cosmetic Surgery Market Outlook 2029" published by Bonafide Research, the market is anticipated to cross USD 120 Billion by 2029, increasing from USD 75.92 Billion in 2023. The market is expected to grow with a 8.60% CAGR from 2024 to 2029. 

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Pickleball, one of the fastest-growing sports globally, has witnessed a remarkable growth in popularity from 2019 to 2022. As per latest reports by Bonafide Research market in India is expected to grow at over 26% CAGR from 2024 to 2029. A perfect blend of competitiveness, social engagement, and easy-to-learn techniques, pickleball has emerged as a popular choice among both millennials and Gen Z professionals seeking fun and engaging ways to stay active. With a diverse workforce, including one in every three employees being Gen Z, Myntra is keen on employee engagement opportunities that resonate with its dynamic and trend-forward employee base.

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Pickleball, one of the fastest-growing sports globally, has witnessed a remarkable growth in popularity from 2019 to 2022, as highlighted in a recent Whitepaper. As per the latest reports by Bonafide Research, the pickleball market in India is expected to grow at over 26% CAGR from 2024 to 2029. A perfect blend of competitiveness, social engagement, and easy-to-learn techniques, Pickleball has emerged as a popular choice among both Millennials and Gen Z professionals seeking fun and engaging ways to stay active. With a diverse workforce, including one in every three employees being Gen Z, Myntra continues to shape its employee engagement opportunities that resonate with its dynamic and trend-forward employee base.

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Hyderabad Superstars, Kuldip Mahajan in action during a Pickleball match against Bengaluru Jawans, Jack Foster on Day 2 of the World Pickleball League, at CCI Churchgate in Mumbai.

" As Pickleball gains momentum in India, investors and startups are rushing to capitalize on the sport's growth potential, positioning it as a key player in India's fitness and leisure market.

India's pickleball market is projected to increase at a compound annual growth rate of 26% from 2024 to 2029, according to market research firm Bonafide Research.

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While the conflict between Ukraine and Russia intensifies on one front and tensions simmer between the two countries, on the flip side, Russians are cooling off with a scoop of comfort – thanks to a record-breaking spree of ice cream production!

While the conflict rages on one side, the demand for ice cream in Russia is skyrocketing on the other. According to ‘The Center for Research in Perspective Technologies’ (CRPT) report – Russia’s ice cream production shot up by a whopping 12% in the first four months of 2024 alone! That’s 110 million kilograms of frozen bliss. Imports are holding steady, too – about 3 million kilograms of ice cream keep waltzing into the country every quarter.

Key players in the Russian ice cream market, such as Iceberry (known for brands like Plombir Vologda, Filevskoye, and Pearl of Russia), Renna Group, and Unilever, including R&R Ice Cream, a British manufacturer, continue to dominate the industry, as outlined in the ‘Russia Ice Cream Market Overview’ by Bonafide Research in January 2024.

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The Global Whisky Market Overview, 2023-28 by Bonafide Research found the sector is on track to reach US$127.53bn by 2028, a compound annual growth rate (CAGR) increase of 6.34% since 2022. Asia Pacific has been pegged as a prominent region for the category?s consumption growth. Leading this region in whisky consumption is India, according to the report, while Japanese whiskies were noted to be ?challenging the longstanding dominance of Scotch?. In addition, Bonafide Research acknowledged that while demand for alcohol-free substitutes has been growing, ?traditional whisky? reigns supreme due to its ?distinctive flavours, cultural value, and ceremonial enjoyment?. Yet non-alcoholic alternatives to whisky are becoming increasingly popular due to health reasons. Globally, Scotch stands out as the preferred whisky, the report revealed, yet there is a ?growing inclination? towards flavoured whiskies. The research reviewed Scotch, Canadian and Japanese whiskies, as well as American and Irish whiskeys. Major players in the category include Brown-Forman, Pernod Ricard, Suntory, Bacardi, Edrington Group, Constellation Brands and Diageo.

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