Japan Camellia Oil Market Overview, 2030

Japan's Camellia Oil market, centered on premium Tsubaki oil derived from Camellia japonica seeds, exemplifies sophistication across cosmetics, culinary, and wellness sectors. Renowned for its high oleic acid content and potent antioxidant properties, Tsubaki oil is integral to luxury skincare and haircare, offering non-greasy hydration favored by eco-conscious consumers in urban centers like Tokyo and Kyoto. In cuisine, its light flavor and high smoke point make it a sought-after choice for health-focused households, especially in Kansai, enhancing gourmet and functional foods. The market is propelled by a quality-driven domestic base that demands cold-pressed, organic variants, with leading producers such as Chidoriya Corp. and Kamiyotsubaki delivering JAS Organic and COSMOS-certified oils that reinforce domestic trust and support exports to premium markets in North America and Europe. Japan’s advanced cold-pressing technologies, sustainable cultivation particularly in Toshima and meticulous regulatory oversight under the Food Sanitation Act and Cosmetic Standards ensure safety, efficacy, and authenticity. Modern frameworks governed by the Ministry of Health, Labour and Welfare align with global benchmarks, sustaining the nation’s leadership in the Asia-Pacific. Tsubaki oil’s historical roots trace back to the Edo period, where it was traditionally cultivated for cosmetic and practical use. Today, its market growth is fueled by wellness trends, product premiumization, and expanding e-commerce platforms like Rakuten, which boost both domestic accessibility and international reach. By blending artisanal heritage with cutting-edge production and eco-conscious standards, Japan’s Camellia Oil market remains a hallmark of purity, functionality, and refined quality across diverse applications.

According to the research report, “Japan Camellia Oil Overview, 2030," published by Bonafide Research, the Japan Camellia Oil market is anticipated to add to more than USD 310 Million by 2025–30. Japan’s Camellia Oil market thrives amid a shift toward natural, organic products, with antioxidant-rich Tsubaki oil gaining prominence in premium cosmetics, particularly anti-aging skincare and haircare, favored by urban consumers in Tokyo and Osaka. In culinary use, its high smoke point and mild flavor cater to health-conscious households embracing functional foods. The Japan-EU Economic Partnership Agreement supports exports by reducing tariffs, while domestic initiatives like the Ministry of Agriculture’s organic farming subsidies enhance sustainable production. Key market drivers include rising health awareness, fueling demand for nutrient-rich oils; premiumization, positioning Tsubaki as a luxury ingredient and digitalization, boosting e-commerce via platforms like Rakuten. In 2024, Chidoriya Corp. partnered with Rakuten to expand online reach, and Kamiyotsubaki launched COSMOS Organic-certified oils. Leading players include Chidoriya, known for traditional organic skincare oils, Kamiyotsubaki is offering culinary and cosmetic variants for premium markets and Wako Pure Chemical Industries, specializing in high-purity cosmetic oils. Export opportunities grow in North America and Europe, driven by demand for natural beauty products and functional foods. Regulatory compliance under the Food Sanitation Act ensures safety, while JAS Organic and COSMOS Organic certifications reinforce authenticity and global trade readiness. Japan’s advanced extraction methods and high quality standards support its global competitiveness, with consumer trust anchored in certified, cold-pressed, and sustainably sourced Tsubaki oil across applications.

Pure Camellia Oil, extracted from Camellia japonica seeds through meticulous cold-pressing, commands a significant share in the cosmetic sector, valued for its lightweight, non-greasy texture and high oleic acid content, making it a staple in premium skincare products like facial oils, serums, and hair conditioners, particularly in urban centers such as Tokyo and Kyoto where natural beauty trends prevail. Its antioxidant properties and vitamin E richness further enhance its appeal in health-conscious culinary applications, used in light cooking and dressings in regions like Kansai, where its subtle, nutty flavor complements traditional and modern dishes. Extra Camellia Oil, a highly refined variant, undergoes advanced filtration to achieve exceptional clarity, stability, and a delicate flavor, positioning it as a luxury choice for high-end culinary uses, such as in upscale restaurants and gourmet food markets, where its purity elevates delicate cuisines. In cosmetics, Extra Camellia Oil’s superior refinement makes it ideal for ultra-premium skincare and haircare formulations, including anti-aging creams and scalp treatments, catering to Japan’s demand for clean-label, organic products. Both products adhere to rigorous standards under Japan’s Food Sanitation Act and JAS Organic certification, ensuring authenticity and safety, which fosters consumer confidence. The market also encompasses blended camellia oils for cost-effective culinary uses and industrial-grade oils for niche applications like lubricants, though these hold smaller shares. Leading firms, such as Chidoriya Corp. and Kamiyotsubaki, drive innovation by offering certified organic Pure and Extra Camellia Oils, aligning with sustainability trends and growing export demand in North America and Europe, where Tsubaki oil’s reputation for quality resonates.

The Cosmetics and Personal Care Products segment dominates, leveraging Tsubaki oil’s lightweight, moisturizing, and antioxidant-rich characteristics to formulate high-end skincare products like serums, facial oils, and anti-aging creams, as well as haircare solutions such as conditioners and scalp treatments, particularly in urban markets like Tokyo and Osaka, where natural and organic beauty trends flourish. In the Food and Beverage sector, Tsubaki oil’s high oleic acid content and delicate, nutty flavor make it a premium choice for health-conscious consumers, used in culinary applications such as salad dressings, light stir-frying, and gourmet dishes in regions like Kyushu and Kansai, aligning with Japan’s focus on functional and nutritious foods. The Pharmaceuticals segment capitalizes on the oil’s anti-inflammatory and antioxidant properties, incorporating it into topical ointments, health supplements, and traditional remedies, meeting the growing demand for natural wellness solutions rooted in Japan’s holistic health practices. The Industrial Lubricants segment, though niche, utilizes Tsubaki oil’s biodegradability and stability in eco-friendly lubricants and coatings for machinery and woodworking, supporting Japan’s sustainability initiatives. Other applications include its use in artisanal soaps, candles, and as a carrier oil in aromatherapy, where its emollient qualities enhance product efficacy. Key players like Chidoriya Corp. and Kamiyotsubaki ensure compliance with Japan’s Food Sanitation Act and certifications like JAS Organic and COSMOS Organic, guaranteeing safety and quality, which strengthens consumer trust and facilitates exports to North America and Europe.

Supermarkets, such as AEON and Ito-Yokado, hold a prominent position in urban centers like Tokyo and Yokohama, offering Pure and Extra Camellia Oil in dedicated health and gourmet sections, appealing to health-conscious households seeking premium cooking oils, bolstered by strategic in-store promotions and trusted brand displays. Specialty Shops, particularly those focusing on organic and luxury goods in cities like Kyoto and Sapporo, cater to affluent consumers by providing high-purity Tsubaki oils for cosmetics and gourmet culinary uses, often accompanied by expert consultations and certifications like JAS Organic, which enhance authenticity and appeal. E-Commerce has emerged as a dynamic force, with platforms like Rakuten, Amazon Japan, and ZOZOTOWN driving significant sales, capitalizing on Japan’s tech-savvy population and the convenience of online purchasing; these platforms employ targeted digital campaigns, consumer reviews, and live-streaming to highlight Tsubaki oil’s beauty and health benefits, with firms like Chidoriya Corp. strengthening their online presence through 2024 partnerships. Other channels encompass direct-to-consumer sales via manufacturers’ boutiques, B2B supply chains serving high-end restaurants and cosmetic brands, and export channels supported by trade agreements like the Japan-EU Economic Partnership Agreement, facilitating market entry into North America and Europe. Compliance with Japan’s Food Sanitation Act and certifications such as COSMOS Organic ensures product safety and quality across all channels, fostering consumer confidence and enabling global competitiveness.



Considered in this report
• Historic Year: 2019
• Base year: 2024
• Estimated year: 2025
• Forecast year: 2030

Aspects covered in this report
• Camellia Oil Market with its value and forecast along with its segments
• Various drivers and challenges
• On-going trends and developments
• Top profiled companies
• Strategic recommendation

By Product
• Pure Camellia Oil
• Extra Camellia Oil

By Application
• Cosmetics and Personal Care Products
• Pharmaceuticals
• Food and Beverage
• Industrial Lubricants
• Others

By Distribution Channel
• Supermarkets
• Specialty Shops
• E-Commerce
• Others

The approach of the report:
This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and listing out the companies that are present in the market. The secondary research consists of third-party sources such as press releases, annual report of companies, analyzing the government generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducted trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers in regional aspects, tier aspects, age group, and gender. Once we have primary data with us we have started verifying the details obtained from secondary sources.

Intended audience
This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to agriculture industry, government bodies and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.