Natural and organic foods are now not just limited to the human diet but have to make a progressive way into a healthy diet of pets with the health goals for pets set by pet owners. There has been an increase in pet ownership observed in various regions globally. This is due to the increase in purchasing power, rapid urbanization, and change in lifestyle which have changed people’s attraction for pets to become a pet owner. The pet owners consider pets as the members of their family and are ready to pay for high priced pet food. There has been increasing demand for organic, healthy, and nutritious food for the pet as compared to the ordinary pet foods in order to make the pets healthy and to get them free from various allergies, diseases, growing obesity among them, etc. There are various elements prompting the rise of organic pet foods. There is an immense populace who has embraced the pattern of keeping pets inferable from the atomic family structure and evolving way of life. The attention of individuals on pet wellbeing and health is expanding. A huge number of medical issues have turned into a grave issue for pet owners.
According to the report, "Asia-Pacific Pet Food Market Overview, 2022-2027," published by Bonafide Research, the Asia-Pacific Pet Food market was valued at around USD 19 billion. The market is projected to grow at a more than 7% CAGR for the 2022–2027 period. Asia pacific pet food market has shown promising growth in the last couple of years and is considered as the fastest among the pet food market of the top three regions North America, Europe, and the Asia Pacific. Among all the countries of the Asia-Pacific region, China and Japan are the major driving force behind the growth of regions' pet food market. Recently the growth has been led by the increasing internet retailing which allows the pet owners to make the premium and healthy foods available with ease. This has given the opportunity to retailers and manufacturers to adopt it and enhance their business. Few major global companies have been dominating in this pet food market are Mars Inc., Nestle S.A., Colgate-Palmolive Co., Procter & Gamble Co., etc. In recent years the pet food products have seen an increasing demand due to the emergence of healthy and organic foods for pets. It has become among the pet owners to make their pets live a healthy life. The reason for such adaption can be described as the organic pet foods that have added ingredients like vitamins, proteins, amino acids, fatty acids, and minerals. They have no preservatives, artificial flavors, and colors, and are free from genetically modified ingredients.
Dog food is the largest segment in the Asia Pacific pet food market, supported by the growing number of pet dogs in urban households. Consumers are increasingly opting for high-protein, grain-free, and raw diets to support their pets’ overall health. Functional dog food enriched with probiotics, joint-support ingredients, and omega fatty acids is gaining popularity. The cat food segment is expanding rapidly due to the rising popularity of cats as pets, especially in urban areas. Wet and canned cat food is highly preferred, as it provides hydration and essential nutrients. Additionally, demand for protein-rich, grain-free, and hypoallergenic cat food is increasing as pet owners prioritize digestive health and overall well-being. The fish food market in Asia Pacific is growing steadily, fueled by the popularity of home aquariums and ornamental fish breeding. Consumers seek high-quality, nutrient-dense diets that enhance fish coloration, immunity, and growth. Pellet, flake, and live food options are in demand, catering to both freshwater and marine fish species. Bird food remains a niche but growing segment, particularly in countries where pet birds are popular. The demand for organic, fortified seed blends and pellet-based diets is increasing, as pet owners seek balanced nutrition for their birds. Custom diets tailored to specific bird species, such as parrots, lovebirds, and canaries, are also gaining traction. This segment includes food for small mammals like rabbits, hamsters, guinea pigs, and reptiles. With the rise in exotic pet ownership, specialized diets that meet the unique nutritional needs of these animals are becoming more common. High-fiber diets for small mammals and calcium-fortified reptile food are among the popular choices.
Dry pet food is the most popular category in Asia Pacific, driven by its affordability, convenience, and extended shelf life. Kibble remains a staple for dog and cat owners, with brands focusing on high-protein and grain-free formulations. Additionally, dry food enriched with probiotics, antioxidants, and omega fatty acids is gaining traction. Wet pet food is growing in popularity, especially in the cat food segment, as it provides hydration and a rich taste. High-protein, limited-ingredient, and organic wet food options are in demand, along with veterinary-prescribed diets for pets with health conditions like kidney disease and obesity. The pet treat market is expanding rapidly, driven by increased pet training and owner preferences for indulgent yet nutritious snacks. Functional treats fortified with probiotics, CBD, or joint-health ingredients are in demand. Freeze-dried meat treats, grain-free biscuits, and dental chews are also gaining popularity among health-conscious pet parents. This category includes raw frozen diets, prescription-based food, and personalized nutrition plans. The demand for raw and minimally processed pet food is increasing as owners seek biologically appropriate diets. Additionally, subscription-based customized meal plans tailored to pet breed, age, and health conditions are gaining traction in the Asia Pacific pet food market.