The North American pet care market is booming owing to higher pet adoption. There are many developed and underdeveloped countries in the North American region out of which the US has the largest market share. As we go to segment wise market share pet food is leading the North American pet care market. It is specially made and manufactured for specific pets such as dogs, cats, birds, rabbits etc. Every pet has its own dietary requirement for a healthy life. Homemade food which is fed to pets does not contain all the basic required nutrition that can be found in specialized pet food. Basic nutritional requirements such as vitamins, carbohydrates, essential oils, fatty acids, proteins are included all in special pet food which has led the pet food market to rise in the North America. Pet food comes in various forms like dry food, wet food, semi moist food, canned food and snacks and treats. Providing snacks and treats to pet apart from their regular meal is now a trend as people think that pets should be rewarded.
According to the report, “North America Pet Food Market Outlook, 2027” published by the Bonafide Research, the North America Pet Food market was valued around USD 64 Billion in 2021 and it is expected to expand with 3.8% CAGR for 2022-2027. The growth is expected in the near future as people are aware about foods impact on pet’s health and wellbeing. The focus of pet food industry in North America has shifted towards natural, organic and grain free products. The growth of the E-commerce segment has substantially increased the market share of the pet food segment as people can now choose over many products, compare the ingredients and price and can purchase the suitable product at below the price of the retailer at their convenience sitting at home. Middle class country people do not purchase large packs of packed food so the market for small sized packaged and economical products is increasing.
The pet food segment has largely affected by new innovations. As people are becoming aware of the increased demand of natural, organic and grain free pet food products, the market growth has risen. One of the major trends is going on in the market is hierarchical pet food products. This type of food products is specially designed for dog breeds of different ages. Different stage of life requires different nutrition for healthy life and this product targets this. Another trend is going on in the market is ketogenic diet for pets. The ketogenic diet (or keto diet) is a low-carbohydrate, high-fat diet that offers much health benefits. In fact; this type of diet can help pet in weight loss and improvement in health. There are several benefits of a kotoite for humans and many of the benefits are seen in pets also. With the rise of diseases like diabetes, cancer, and obesity in pets, a keto diet can help them reducing the chronic inflammation and it can also improve the metabolism of pets which was affected by the above-mentioned diseases. The trend which is coming out in the pet food segment in North America is the organic pet eateries. In this concept various stores are established as eateries. In these stores, menu is provided to the owner to choose from as the store offers beef, lamb, chicken, turkey and other seasonal meats like venison.
Dog food dominates the North American pet food market due to the high number of dog owners in the region. Pet parents are shifting towards premium, grain-free, and protein-rich diets, leading to a rise in demand for raw and freeze-dried dog food. Functional ingredients such as probiotics, omega fatty acids, and joint-support supplements are gaining traction as consumers prioritize their pets' health. Additionally, fresh and human-grade dog food delivery services have gained popularity, catering to pet owners looking for tailored meal plans. The cat food segment is also witnessing strong growth, with a rising preference for high-protein, meat-based diets that mimic a cat's natural eating habits. Wet and canned cat food is becoming increasingly popular, especially among owners looking to provide better hydration for their pets. Furthermore, grain-free and limited-ingredient diets are gaining traction as more pet owners become aware of feline dietary sensitivities. The availability of subscription-based and customized meal plans for cats is another factor propelling market expansion. The fish food segment is growing steadily, driven by the increasing number of aquarium enthusiasts in North America. Consumers are seeking high-quality, nutrient-rich fish food that enhances color vibrancy and promotes overall health. Specialized diets for different species, including herbivorous, carnivorous, and omnivorous fish, are gaining popularity. Freeze-dried and live food options are also seeing a rise in demand, as hobbyists focus on replicating natural feeding patterns. Bird food remains a niche but stable segment in the North American pet food market. Owners of pet birds, such as parrots, finches, and canaries, are opting for organic, non-GMO seed blends and pellet-based diets to ensure proper nutrition. Fortified bird food with added vitamins and minerals is gaining popularity as bird enthusiasts become more aware of their pets' dietary needs. Additionally, the demand for treats and supplements, such as dried fruits and nuts, is rising. This category includes food for small mammals like rabbits, hamsters, guinea pigs, and reptiles. The growing trend of exotic pet ownership has led to an increased demand for species-specific food. Consumers are looking for natural, high-fiber diets for small mammals and specially formulated pellets and live food for reptiles. As awareness of pet nutrition increases, manufacturers are focusing on fortifying these foods with essential nutrients to promote optimal health.
Dry pet food holds the largest market share in North America due to its convenience, affordability, and long shelf life. Kibble remains a preferred choice for dog and cat owners, as it is easy to store and promotes dental health. Many brands are introducing high-protein and grain-free kibble options to cater to pet owners seeking better nutrition. Additionally, fortified dry food with probiotics and omega-3 fatty acids is gaining popularity, offering functional benefits for pets. Wet or canned pet food is gaining traction, particularly among cat owners and those with senior pets. This type of food offers higher moisture content, which aids in hydration and supports better digestion. Premium and gourmet wet food options featuring real meat, organic ingredients, and limited additives are becoming more sought-after. With increasing concerns over pet obesity, manufacturers are also focusing on balanced, portion-controlled wet food formulas to support healthier feeding habits. The pet treats segment is experiencing rapid growth as pet owners indulge their companions with healthy, functional, and training-focused treats. Natural, grain-free, and protein-packed treats are in high demand, especially those infused with probiotics, CBD, or joint-supporting ingredients. Freeze-dried raw treats and single-ingredient snacks are also gaining popularity among health-conscious pet owners. With pet training and behavioral reinforcement becoming more common, the demand for bite-sized training treats has surged This category includes specialized pet food formulations such as prescription diets, raw frozen food, and customized meal plans. Veterinarian-recommended diets targeting specific health concerns, such as kidney disease, allergies, or weight management, are becoming more prominent. The raw and fresh pet food movement is also growing, with pet owners seeking minimally processed, high-protein meals for their pets. Subscription-based meal plans and personalized nutrition solutions are further shaping the evolving landscape of the pet food market in North America.
.png "Nikita Jabrela")
We are friendly and approachable, give us a call.